• Avon calling.

    After getting to work on remarkable assignments for some of the worlds most remarkable brands for well over 20 years, it has occurred to me that it’s not just what you get to work on, but how you get to work.

    For years I drove the 15 minutes from my house to the train station, armed with my gourmet coffee and (occasional Imported from NYC early am Balthazar) chocolate croissant, ready to start my 65 minute commute. Was it a commute or was it the chance to change that final frame of the that USPS TV spot, the one that my writer or director or I, worried wasn’t gonna be funny enough OR was it a shot to come up with the new positioning line at the last second before the CMGI or Clairol pitches, the ones that won the business, or was this train ride the only way to fight off my growing illiteracy with 1/3 of the NYTimes and 1/2 of the Journal? It was without fail a priceless chance to sleep, once waking at 125th street to notice crusted baby barf on my shoulder from an early burping. Was it a commute? Or more a comfy creative cocoon

    Whatever it was, it all vanished when I started Outhouse, my agency. Enchanted and rejuvenated by my new commute of zero minutes, and work attire of a bathing suit, I was able to find ample places to put that extra 3-4 hours per day previously spent getting me to and from my high rise office…chopping wood for the wood stove that heated the barn and team, for example. The illiteracy returned.

    As dreamy as it was, I actually missed my little choo choo, or at least the bubble of malleable uninterruptedness that it so generously shared with me.

    The illiteracy continued after I put Outhouse on the back burner. This time a 30 minute commute to Colangelo/Omnicom. The jaunt to Darien was never quite short or long enough to be of much use, except for a handful of days when the couple of miles along the gold coast with the roof down brought down the house.

    The most delicious (or carbolicious) was to my first ever commute, in London to Nadler Larimer.., the walk to Turnham Green tube passing the multitude of small food shops from Bangers to Chips w/malt vinegar to Flakes and Maltesers, with a nightly pint of Ruddles or Courage and Indian before jumping on the Piccadilly at Covent Garden to head back to Chiswick Mall.

    Not one to replicate past business adventures, I have just accepted……….a new commute.

    And to be the Chief Creative Officer at The Adams & Knight Agency, a unique and wonderfully strategically creative almost completely unknown shop in beautiful Avon Connecticut, whose doors are roughly 68.7 uninterrupted miles from mine.

    Off I go, I will be keeping an eye on the work and of course the road, and an ear to NPR.

    Keep an eye on us.

     

  • What is next.

    Of the thousands of reasons that make me high five myself for my genius career choice (the one I based on a work attire of jeans and sneakers, the chance to think, write, draw and design, and get paid for doing so) the one reason that has always seemed to rise to the top for me is “What’s next?”.

    A career choice that comes fully equipped with a remarkably generous Not-So-Lazy-Susan of diverse creative opportunities, the next client, the next business to understand, the next brief, the next medium, the next big idea, sale, production… sign me up, let me at it, and thank you.

    Every next opportunity becomes exactly that, a chance to think and then do better than ever before, no matter how great, successful, award winning, or how many Facebook likes the last campaign created, my best work ALWAYS lies ahead.

    I couldn’t leave FCB, there were too many great opportunities. When I finally did depart it was to start my own opportunity, OUTHOUSE, which allowed me the opportunity to develop more varied creative muscles as well as strategic, production, HR and account management muscles. Most recently I seized a unique opportunity to just be a creative director again (ahhhh), and finesse my timely art and craft of effective 360 thinking and execution at a small, off-the-radar Omnicom shop called Colangelo, thanks for the opportunity.

    With huge excitement in my belly I am about to meet “What’s next” again; I’m about to meet my new agency. I have a strong hunch which agency it will be, the shop who’s leadership, talent, clients, and mandate for brilliance has put them on a tear, a major roll? Or the one I had never heard of until this week, or the one I nearly went to years ago but the timing wasn’t quite right, you know what they say about timing.

    The timing is right, we’re both approaching the peak of our game, yep that peak, the one that ALWAYS lies ahead.

  • Just the Blogginning.

    Every blog has a beginning, I’m calling this my blogginning. I am just launching this site and am pretty excited about it.  Outhousecomm.com my (back burner) agency site has been up for many years, but I wanted to have portfolio site that could be more individualized to me and my work and easily updated and refreshed. As an ideamaker I have migrated from big to small to medium to my own shops to assure a fresh and stimulating environment of client and team.  I am just wrapping up a couple of productive years helping an interesting shop in Darien Ct, Colangelo (part of Omnicom), and a few of their big and little clients do some pretty remarkable things.  We managed to move a lot of needles, and boxes of Trojan condoms, and bars of Green & Black’s Organic Chocolate, and My Way power toothbrushes, and bottles of really good tequila and vodka Don Julio and Ketel One, Filippo Berio… It’s been busy, very busy, I enjoyed being a creative leader able to touch all media, some more successfully than others, time or money deficiencies were an ongoing challenge. One thing that becomes more and more true every day no matter what media I’m working with is how damn important lining up a great brief with a great idea is!

    BUT how useless both are if you don’t execute flawlessly.  This leads me to another notion that makes a lot of clients warm and gooey but I think is equally dangerous.  Matching Luggage across all media, more next time. Keep thinkin.

    Shout out to Jay at Yelling Mule in beantown for getting this site together without hurting himself (or me).